Ready to be among the first ones to stand out?

    The new IQOS ILUMA Limited Edition NEON purple inspired by the energy of colour has just landed in the Kingdom!
    Follow us on Instagram @ksa.iqos to find out what exciting experiences await you.

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    Still considering switching to IQOS ILUMA?

    Did you know that you can now get guided by our sales experts and try IQOS ILUMA in our selected IQOS partners stores?
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  • The first IQOS Store in Saudi Arabia is here!

    Located at the entrance of the Boulevard Square in Riyadh City, the very first IQOS store in the Kingdom is now open and ready to welcome you. Visit us and go on a journey of discovery into the world of IQOS smoke-free products.
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  • Meet IQOS at the Boulevard Riyadh City

    Meet IQOS at the Boulevard Riyadh City

    IQOS will be at the Boulevard Riyadh City this season with two IQOS Experiential Lounges and an IQOS store. Don’t miss the chance to visit us and experience first-hand the IQOS brand world, while discovering the IQOS smoke-free products and the science and technology behind them.

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