Introducing
New IQOS ILUMA i

Your moment. Now, your way. Curious?

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Discover different

The IQOS ILUMA i series introduces innovative features such as Touch Screen, Pause Mode and FlexPuff.

Flex Puff

Your moment. Now at your pace and may provide 4 extra puffs*.

*FlexPuff activation and number of puffs depend on individual usage patterns, thus extra puffs might not apply to all adult consumers and/or experiences. FlexPuff does not activate when pause is used.

Pause Mode**

Resume where you left off.

**Only available in Performance Mode, during the first 3 minutes or 8 puffs of the experience. When pause is activated, Performance Mode gives you up to two consecutive experiences and pause is available only for one of the them.

Touch Screen

Own your moment. Own your experience.

New IQOS ILUMA i PRIME

Smart on the inside, elegant on the outside. IQOS ILUMA i PRIME comes in a new design that uses anodized aluminum combined with a refined texture wrap. It’s available in four colours and can be customised with unique accessories offering you hundreds of ways to express yourself. 

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IQOS ILUMA i

Own your moment.
Own your experience.
Curious?

Discover Touch Screen.

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More devices from the IQOS ILUMA range

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Effortless and familiar

IQOS ILUMA

Family Device
Available at price of 160 SAR
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NEW PRICE
Pocket- sized with 20 consecutive uses.

IQOS ILUMA ONE

Family Device
Available at price of 120 SAR
Buy now

Hard to choose?

Compare the IQOS ILUMA range to see which device is right for you.

A jade green IQOS ILUMA PRIME device and holder.
NEW

IQOS ILUMA i PRIME

IQOS ILUMA
i PRIME

Most refined and advanced.
  •    Touch Screen
  •    Pause Mode*
  •    FlexPuff**
  •    Autostart
  •    Up to 3 consecutive uses***
  •    One-time accidental damage Replacement
Most refined and advanced.
  •    Touch Screen
  •    Pause Mode*
  •    FlexPuff**
  •    Autostart
  •    Up to 3 consecutive uses***
  •    One-time accidental damage Replacement

A moss green IQOS ILUMA device.
NEW

IQOS ILUMA i

IQOS
ILUMA i

For a flexible and effortless experience
  •   Touch Screen
  •   Pause Mode*
  •   FlexPuff**
  •    Autostart
  •   Up to 3 consecutive uses***
  •   One-time accidental damage Replacement
For a flexible and effortless experience.​
  •   Touch Screen
  •   Pause Mode*
  •   FlexPuff**
  •   Autostart
  •   Up to 3 consecutive uses***
  •   One-time accidental damage Replacement

An IQOS ILUMA ONE
NEW PRICE

IQOS ILUMA ONE

IQOS ILUMA
ONE

Pocket sized. All-in-one design.
  •   Touch Screen
  •   Pause Mode*
  •   FlexPuff**
  •    Autostart
  •   20 consecutive uses
  •   One-time accidental damage Replacement
Pocket sized. All-in-one design.
  •   Touch Screen
  •   Pause Mode*
  •   FlexPuff**
  •    Autostart
  •   20 consecutive uses
  •   One-time accidental damage Replacement

Buy now Compare the range

*Only available in Performance Mode, during the first 3 minutes or 8 puffs of the experience. When pause is activated, Performance Mode gives you
up to two consecutive experiences and pause is available only for one of the them.
**FlexPuff activation and number of puffs depend on individual usage patterns, thus extra puffs might not apply to all adult consumers and/or experiences.
FlexPuff does not activate when pause is used.
***Only available in Performance Mode when pause is not activated.

IQOS ILUMA™ is designed to be used only with SMARTCORE STICKS™. Do not use IQOS ILUMA™ and SMARTCORE STICKS™ with previous IQOS™ generations, as this may cause damage to your device. Do not ingest or disassemble SMARTCORE STICKS™. This product contains a sharp metal part which can cause serious injury if swallowed. Keep out of reach of children. Visit Important Information

This product is not risk free and provides nicotine, which is addictive.
Only for use by adults.

Split your purchase into equal monthly installments

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You can reach us during our hours of service Saturday to Thursday 9 am to 7 pm and Fridays from 2 pm to 7 pm, and we will be more than happy to assist you.